Short answer
Allow at least 24 hours after launch. Then confirm the ads passed review, everything is active, dates include today, the account is verified with a valid card, budget remains, bids aren't warned as too low, and the target country is allowed for a new account. Very narrow hints can also limit delivery.
Checklist
- Status shows "Serving"
- Verification and billing complete
- Dates include today
- Daily and weekly allowance not used up
- No bid warnings in the ad group
- Country eligible (new accounts may be home-country only)
- Context hints describe real, common needs
- Landing page reachable by OAI-AdsBot
If everything checks out
Send support the campaign goal, bid, conversion setup and when the problem began. OpenAI notes that raising a bid doesn't guarantee delivery.
Questions
Can narrow targeting stop delivery?
Yes. Very specific hints and small regions mean few matching conversations. Widen phrasing before widening the topic.
Facts checked against the sources below on 12 October 2026. Platforms change quickly: if something here no longer matches what you see, tell us and we will update it.