Short answer
Review platforms such as G2 and Capterra publish category pages, ratings and comparisons that answer the same questions buyers ask AI. A complete profile with recent reviews in the right category gives AI accurate material about you.
Checklist
- Correct category and description
- Pricing and integrations filled in
- Steady flow of recent, genuine reviews
- Responses to reviews
- Same description as your website
Questions
Can we incentivise reviews?
Follow each platform's rules and disclose incentives. Never write fake reviews.
Facts checked against the sources below on 12 October 2026. Platforms change quickly: if something here no longer matches what you see, tell us and we will update it.
