Short answer
For each buyer question, record which competitors are named and which sources are cited for them. The gap is usually a missing page on your site, a list or review site that includes them but not you, or an outdated description.
Gap table
| Question | Named | Sources cited | Our gap |
|---|---|---|---|
| Best X for mid-size | A, B | List 1, Review site | Not in List 1 |
| X vs A | A | A's comparison page | No comparison page |
Questions
How often?
Monthly for top questions.
Facts checked against the sources below on 12 October 2026. Platforms change quickly: if something here no longer matches what you see, tell us and we will update it.